Choosing the right font license can be confusing, especially with so many types available. At Burntilldead Studio, we offer several licensing options tailored for different needs—from personal projects to commercial campaigns. Here’s a simple breakdown to help you choose the right one.
Personal Use License
This license allows you to use the font for personal projects like invitations, journaling, or mockups. As long as the final output isn't sold, distributed, or used in commercial promotion, you’re good to go! Every time we release a new font, we usually include a demo version as well. This demo font typically comes with a Personal Use License. If you're looking for our demo fonts, you can click here to find them.
Best for: Students, hobbyists, and non-commercial projects
What’s allowed:
- Personal portfolios
- School assignments
- Personal social media posts (non-branded)
What’s not allowed:
- Using in client work
- Selling merchandise
- Branding a business
This license allows you to install the font on your desktop computer and use it for static designs such as posters, social media graphics, branding, and other print/digital materials.
Best for: Students, hobbyists, freelancers, and basic commercial use
What’s allowed:
- Personal and client projects
- Branding materials
- Social media graphics
- Print designs (flyers, brochures, packaging)
What’s not allowed:
- Use in video or broadcast
- Ebook or magazine publishing
- Embedding in apps or websites
Fonts used in video, television, or streaming content require a broadcast license. This applies whether you’re editing for a client or your own monetized channel.
Best for: Motion designers, YouTubers, TV or film editors
What’s allowed:
- YouTube intros/outros
- TV commercials
- Animated explainers
What’s not allowed:
- Merchandise
- App or game integration
- Unlimited server/web embedding
If you plan to use the font in books, magazines, PDFs, or eBooks (especially for sale), this license is for you.
Best for: Authors, magazine editors, layout designers
What’s allowed:
- Book covers & interiors
- Magazine layouts
- Printable workbooks or journals for sale
What’s not allowed:
- Merchandise (like mugs or T-shirts)
- Use in logos or branding
- Motion graphics or video
This is the most flexible license, ideal for professional or commercial use with wide distribution.
Best for: Businesses, branding agencies, product creators
What’s allowed:
- Product packaging
- Logo design
- Website use (non-embedded)
- Merch (shirts, mugs, posters)
- Advertising materials
What’s not allowed:
- Server embedding
- App/game integration (unless specifically allowed under a custom or special license)
Which One Do You Need?
Ask yourself:
- Will I profit from this project?
- Is it for print, digital, or video?
- Will the font be distributed, embedded, or published?
Choosing the right license isn’t just about following rules—it’s about respecting the work of font creators and making sure your project stays safe legally. If you’re ever unsure which license to get, don’t hesitate to reach out to our team—we’re happy to help!
Need a custom license for an agency or corporate project?
Just contact us at eric@burntilldead.net and we’ll set you up with the right terms.